Stikky Case Study

+200% more leads

Traffic up 99.31%

0 to 1000+ visits

Stikky is a vibrant digital marketing agency based in Brisbane – with customers throughout Australia. They service a wide range of clients across various industries, from air conditioning to pet transport to health and beauty.

Stikky has established a solid reputation for delivering impactful marketing solutions. With an ever-growing roster of clients, the agency faced a formidable challenge:

Keeping up with the demand for high-quality content for various industries across different platforms.

The problem...

Content volume

As Stikky expanded, the volume of content they needed greatly increased. The agency struggled to keep up with this greater demand.

Content creation

Clients needed regular, insightful blog posts and social media content to establish their expertise and engage readers.

Conversion copywriting

Clients needed website and landing page copy focused on conversions, while Google and Meta ads had to convert clicks into customers.

SEO strategy

Their new clients also needed to be visible to their ideal customers to drive conversions and business growth.

The solution...

Content scaling

Deliverables were set for each account, allowing us to plug in processes to scale content. This set the foundation to streamline content production without sacrificing Stikky’s high standards.

Content production

The SEO plan directs much of the content production, but we also had to keep the end goals in sight. A varied approach to creating content was needed to increase traffic, drive engagement and boost conversions.

Persuasive copywriting

Some companies do a fantastic job at driving traffic and engagement but fail to convert interest into leads and sales. Persuasive copywriting puts the final stamp on the previous hard work, turning maybes into money.

Tailored SEO plans

No two businesses are the same, so the clients needed personalised SEO plans to reach their goals. This process included SEO audits, keyword research, competitor analysis and more.

Stikky brought us in to work on select accounts that had a higher demand for content. The goal was to deliver high-quality copywriting, content, and SEO strategies to increase traffic, drive engagement and boost conversions.

The result...

The collaboration between Stikky and Keystone Copywriting has yielded impressive results to date.

99.31% increase in traffic…

One client experienced a staggering 99.31% boost in monthly website traffic (2480 to 4943) in just 30 days, getting their business in front of more prospects.

Zero to 1000+ blog visits…

Another client saw an incredible rise in monthly blog visits from zero to over 1000 in just three months, drastically increasing visibility and engagement.

+200% increase in leads…

Clients have reported higher conversion rates across the board, with some achieving a remarkable +200% increase in leads.

We have worked with Shane for over five years to deliver copywriting, content creation and SEO strategy for our clients.

The work is always on point, helping us generate more leads and boost conversions for our clients.

I trust Keystone Copywriting to take care of the finer details so I can focus on the bigger picture. Recommend their services!

Simon Lalor

Business Specialist

Stikky

Conclusion...

Our collaboration with Stikky still continues, over 5 years after it started, and we’re thrilled with this because we value lasting relationships.

We help Stikky scale and streamline their content processes – without sacrificing their high standards. The arrangement gives Stikky the flexibility to engage on a project basis without lock-in contracts, making it easy to scale services based on current needs.

Our partnership shows how agile content solutions can drive substantial business results. Tapping into our expertise has helped Stikky meet the content demands of its growing client list without sacrificing quality.

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